
No Brand.
No Glory.
Uncommon Expertise
Ralf Becker is a brand strategist, creative media director and collaboration expert. For more than 25 years, he has provided unique expertise for unparalleled results and helped organizations create brands and media that communicate effectively—with passion and precision.
Along the way, Becker has also developed his own brands and media platforms, and campaigns. For example, he created Chromjuwelen, an esteemed brand and media platform among auto enthusiasts and automakers. He also helped AUTO BILD, one of Germany’s leading automotive media organizations, invigorate and exponentially expand its digital presence with winning social media strategies and engaging content. Becker has been guiding leading brands in the automotive and oil industries, with a focus on innovation and sustainability. And his client list includes giants of the automotive industry: BMW, Continental, Mercedes-Benz, Volkswagen, et al.
For the past several years, Becker has focused on creating dynamic teams and collaborations to help organizations develop meaningful communication and impassioned brand loyalty. As founder and leader of the BECKER CREATIVE, he leads an international core team of creative producers, business consultants, and strategic media experts.
FUTURE PROOF (Curated News Stream @ Flipboard; Curated News Mirror @ Mastodon)

Services
Branding
Content
Curation
Design
Environments
Experiences
Online and Offline
Project Direction
Storytelling
Studio Services
Strategy
Sectors
Arts and culture
Automotive
Design
Future of mobility
Lifestyle
Media
Renewable energy
Sports
Sustainable industry & design
Technology
Clients
AutoScout24
BMW
Care for Climate®
Chromjuwelen Motor Öl
Continental
Hiscox
Mercedes-Benz
PURAGLOBE
Smart
Syntainics MBC
Volkswagen
Offer & Process
Strategy
More than vision. More than ideas. Winning strategies are all about defining where you need to go. And getting there.
Creativity
Design with a purpose. Becker believes every picture, every pixel must "say something" and inspire results.
Results
Becker helps clients define winning strategies and develop creative resources to produce results that make a difference.

Co-Foundings, Partnerships & Projects
Internet Start-Ups & Agencies: mindworks, mediadeck, vice versa, luna media, bpr, SOULD, BECKER CREATIVE
Projects: Chromjuwelen, Motorkultur, MotoClub Hamburg
Products: Chromjuwelen Motor Oil
Christopher Stegemann, Ralf Becker
bcckcr x PURAGLOBE SYNTAINICS
bcckcr x PURAGLOBE Oil Collection & Services
Magnus Walker x Chromjuwelen Motor Oil
Chromjuwelen En Route x Continental